Effective Date: 6/29/2026
This Privacy Policy describes how Kriete Truck Centers (“Kriete,” “we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit krietetrucks.com (the “Site”), contact us, submit a form, request information, or otherwise interact with us.
Information We Collect
We may collect personal information that you provide directly to us, including your name, email address, phone number, company name, location, vehicle or equipment interests, and any other information you choose to provide through forms, chat tools, email inquiries, or other communications.
When you visit the Site, we may automatically collect certain information about your device and browsing activity, including your IP address, browser type, device type, operating system, referring website, pages viewed, links clicked, approximate location, and the date and time of your visit. We may also collect information through cookies, log files, web beacons, tags, pixels, and similar technologies.
We use this information to operate and improve the Site, respond to inquiries, understand how visitors use the Site, measure the effectiveness of marketing and advertising campaigns, personalize content and advertising, and maintain the security of our systems.
How We Share Information
We may share personal information with service providers and vendors that help us operate our business and Site, including providers of website hosting, analytics, marketing, communications, customer relationship management, and text messaging services.
We may also disclose personal information when required or permitted by law, including in response to a subpoena, court order, legal process, or government request; to protect the rights, property, or safety of Kriete Truck Centers, our customers, or others; or in connection with a business transaction, such as a merger, acquisition, financing, or sale of assets.
Analytics and Advertising
We may use third-party analytics and advertising tools, including Google Analytics and other advertising platforms, to understand Site activity and deliver advertising that may be relevant to you. These providers may use cookies, pixels, and similar technologies to collect information about your activity on our Site and, in some cases, across other websites.
You can manage certain advertising preferences through the settings offered by the applicable advertising platform and through industry opt-out tools.
Email Communications
When you contact us by email or submit an inquiry through the Site, we may use your contact information to respond to your request and, where permitted by law, to send you relevant promotions, updates, and other communications. You may opt out of promotional emails at any time by using the unsubscribe link included in the email or by contacting us directly.
Text Messaging
Kriete Truck Centers sends text message responses to customer inquires about products offered at krietetrucks.com.
Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes.
We respect your privacy. We use information you provide to send and respond to your mobile messages. This includes sharing it with platform providers, phone companies, and other vendors who help us deliver messages. We won't share mobile information with third parties for marketing. Text messaging originator opt-in data and consent are exempt from this. We may disclose information to satisfy legal, regulatory, or governmental requests, avoid liability, or protect our rights or property. This policy applies to your use of the Text Message Service and doesn't modify our general Privacy Policy, which may govern our relationship with you in other contexts.
Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, enforce agreements, and maintain appropriate business records. The length of time we retain information depends on the nature of the information and the purpose for which it was collected.
Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will post the revised version on this page and update the Effective Date above.
Contact Us
For questions about this Privacy Policy or our privacy practices, please contact us at:
Kriete Truck Centers
333 E Wisconsin Ave
info@kgtrucks.com
414) 224-9300